What is the Michigan NIL Law?
The Michigan NIL Law states that athletes cannot endorse alcohol, tobacco, gambling, weapons, pharmaceuticals, banned athletic substances, drugs or drug paraphernalia, or adult entertainment. Athletes must disclose proposed NIL contracts, including projected compensation, to a designated official at the school. NIL contracts must not conflict with school contracts, policies, or rules. Athletes cannot engage in NIL activities during games or practices. Agents and attorneys hired by athletes must be licensed by the state.
When does Michigan NIL Compliance Start?
Michigan NIL started on July 1, 2021, per the NCAA Interim Policies and with the passage of House Bill 5217, Michigan State NIL laws will take effect on January 1, 2022.
How does Michigan NIL affect NCAA Student-Athletes?
Michigan NCAA Student-Athletes will be able to earn compensation for the use of her or his name, image, or likeness (NIL) through a multitude of different opportunities. Student-Athletes can now make money for things such as endorsements, sponsorships, appearances, autographs, memorabilia, podcasts, camps, clinics, private lessons, crowdfunding, and many more!
What are Michigan Name, Image, and Likeness Best Practices?
Both athletes and administrators in the State of Michigan should start by making sure they have a proper understanding of the rules and regulations set-forth by House Bill 5217. A working-knowledge of the ‘Dos and Don’ts’ for Michigan NIL will allow all parties to safely and successfully navigate the new landscape. The next most important aspect would be the compliance component of NIL. Not only do students need to make sure they are entering agreements that are compliant with the passed state regulations, but they need to make sure they are transparent with their school to avoid any institutional conflicts.