What is the Montana NIL Law?
The Montana NIL Law is an act establishing student-athlete rights and protections; ensuring that a student-athlete can earn compensation for the use of the student-athlete’s name, image, or likeness; and providing a delayed effective date.
When does Montana NIL Compliance Start?
Montana NIL started on July 1, 2021, per the NCAA Interim Policies and with the passage of State Bill 248, Montana State NIL laws will take effect on June 1, 2023.
How does Montana NIL affect NCAA Student-Athletes?
Montana NCAA Student-Athletes will be able to earn compensation for the use of her or his name, image, or likeness (NIL) through a multitude of different opportunities. Student-Athletes can now make money for things such as endorsements, sponsorships, appearances, autographs, memorabilia, podcasts, camps, clinics, private lessons, crowdfunding, and many more!
What are Montana Name, Image, and Likeness Best Practices?
Both athletes and administrators in the State of Montana should start by making sure they have a proper understanding of the rules and regulations set-forth by State Bill 248. A working-knowledge of the ‘Dos and Don’ts’ for Montana NIL will allow all parties to safely and successfully navigate the new landscape. The next most important aspect would be the compliance component of NIL. Not only do students need to make sure they are entering agreements that are compliant with the passed state regulations, but they need to make sure they are transparent with their school to avoid any institutional conflicts.
