What is the New Mexico NIL Law?
A Law relating to Athletics, which enacts the Student-Athlete Endorsement Act; Prohibiting imposition of limitations against Student-Athletes and certain other individuals earning compensation from the use of their Name, Image or Likeness; Allowing for the professional representation of a Student-Athlete by an agent for matters arising from the use of the Student-Athlete’s Name, Image or Likeness. (Link)
When does New Mexico NIL Compliance Start?
New Mexico NIL started on July 1, 2021, per the NCAA Interim Policies and with the passage of Senate Bill 94, New Mexico State NIL laws also took effect on July 1, 2021.
How does New Mexico NIL affect NCAA Student-Athletes?
New Mexico NCAA Student-Athletes will be able to earn compensation for the use of her or his name, image, or likeness (NIL) through a multitude of different opportunities. Student-Athletes can now make money for things such as endorsements, sponsorships, appearances, autographs, memorabilia, podcasts, camps, clinics, private lessons, crowdfunding, and many more!
What are New Mexico Name, Image, and Likeness Best Practices?
Both athletes and administrators in the State of New Mexico should start by making sure they have a proper understanding of the rules and regulations set-forth by House Bill 617. A working-knowledge of the ‘Dos and Don’ts’ for New Mexico NIL will allow all parties to safely and successfully navigate the new landscape. The next most important aspect would be the compliance component of NIL. Not only do students need to make sure they are entering agreements that are compliant with the passed state regulations, but they need to make sure they are transparent with their school to avoid any institutional conflicts.